Leaders are known by the influence they leave on the communities they serve and the staff they lead. When faced with adversity, the skills as a leader will be challenged beyond what can be imagined. In the last few months, leaders have been pushed to the limits as the COVID-19 virus became the forefront of all human life.

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I recently had the honour of connecting with a powerful leader and an incredibly creative business owner and interior design expert, Allison Crawford. Allison is an interior designer and founder of Hotelette, an award-winning collection of luxury short-term rentals in Austin, Nashville and Dallas.

In this interview Allison shares with us about a bachelorette trip that inspired her business, why we do not need to have a huge budget to be effective in our marketing, and why the interior design doesn’t have to be a “fussy experience”.

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At Leaders in Heels, we’ve operated our team remotely since our inception almost a decade ago. Our staff, partnerships and suppliers work in different cities, countries and timezones. Needless to say, we’ve found our groove and how to best operate for productivity AND, more importantly, in a way that fosters provocative work too!

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Leadership presence is a quality that takes time and energy to build up. When it’s done correctly, it can propel you into positions you’ve been dreaming of for years. However, when it’s done incorrectly, or if it’s not managed well, it can keep you stuck in unrewarding roles. Here are five ways you can start to strengthen your leadership presence in 2020.

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